Do-it-yourself marketing may work in some instances, but usually it's only going to pay off in the form of maintaining your current prospecting operation. If you're looking to grow, you need to look for help. There just isn't enough time in your day to make a big enough impact to lead to growth.
I mean, there are even stats that support that case.
Take a look at this infographic for a visual breakdown of how outsourcing legal marketing to a partner can get your practice to the next level.