The Pareto principle says 80 percent of the results you get come from 20 percent of the things you do.

In other words 80 percent of the effect comes from 20 percent of the cause.

I’ve always been suspicious of that Indian restaurant with pizza on the menu.

A lot of lawyers add more and more practice areas to their firm’s “menu”. Maybe they started by

There are certain types of clients that every attorney is on the lookout for.

Loyal clients. Sophisticated clients. Clients who know what they want. Clients who are experts in

Most lawyers are doing marketing that builds zero long-term value for their practice. In fact, they’d be better off doing no marketing at all than flushing money down the toilet.

I don't eat cucumbers.

Haven't in years. Maybe the last time I had one voluntarily (that is, without someone sneaking it into some freaking 'veggie dip' recipe) was when I was

I hate to break it to you, but there is no magic marketing bullet that will bring a flood of new clients to your doorstep. Too many lawyers waste their time searching for this

I've fallen behind, but I'm catching up on episodes of Dexter.

If you don't know about it, the show has a great premise. Dexter Morgan is a blood spatter analyst working for Miami